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Listen
Learn from the people shaping environments every day: the pressures, behaviors, and moments that matter in a space.
Perspectives / Featured Collaboration
Spatial Empathy
Spatial Empathy combines ARTEQUE's architectural textile technology with Love Good Color's emotionally intelligent color system to help designers create environments that support how people feel, behave, and connect in space.
Healthcare visualization
Organic Fractals applied as an architectural color and pattern system
From listening to a practical system
A shared inquiry, designed for real projects.
Our collaboration began with conversations across architectural offices and design leadership to understand the practical and emotional demands placed on healthcare, workplace, and public environments. Those inputs informed a flexible pattern system that can move from concept to built space.
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Translate
Use Love Good Color’s emotionally intelligent approach to make color and pattern choices with context and intention.
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Deploy
Put a scalable architectural textile system to work across a single feature wall, a healthcare floor, or a broader program.
Why Love Good Color
A color partner grounded in human experience.
We chose to collaborate with Love Good Color because its approach begins with the same question behind Spatial Empathy: how should people feel in a space? Their color system gives designers a practical language for connecting emotional intent to palette, pattern, material, and place.
Methodology
Love Good Color is a patented color methodology, system, and language designed to move color decisions beyond conventional theory toward meaningful application.
Applied expertise
Laura Guido-Clark's work across color, material, finish, and textile design makes the relationship between visual atmosphere and physical environment central to the collaboration.
At NeoCon 2026, Interior Design named Laura Guido-Clark a 2026 HiP Awards Winner in the HiP Lifetime of Greater Good category.
Evidence-informed design
Art, pattern and color are essential to human-centered design.
Research in healthcare, workplace, and hospitality design continues to connect thoughtfully composed environments with people's perception of care, comfort, attention, and belonging. Spatial Empathy brings that perspective to a usable design system - one that can support wayfinding, calm, identity, and visual interest.
Explore the evidence behind human-centered designOrganic Fractals
One pattern system. Two colorways. Many spatial possibilities.
Love Good Color developed Organic Fractals as a large-scale visual toolkit for architectural use. The pattern is designed around the dimensions of ARTEQUE's textile fabrication system, allowing designers to select unique configurations that suit their design approach to a space.
Colorway 01
Discovery
A higher-energy mix of warm gold, open blue, chartreuse, magenta, deep emerald, and pale negative space engages optimism, curiosity and a sense of exploration.
Colorway 02
Grounding
A composition of eucalyptus, mint, muted blush, olive, dark plum, and pale negative space engages psychological safety, calm, stability and comfort.
Healthcare applications
A visual system supports orientation, calm, and connection.
These concept visualizations show how the pattern can be adapted to different points of experience - corridors, clinical wayfinding, and family-centered waiting areas - while working with the architecture.
Concept visualizations for discussion purposes. The pattern system can be selected, scaled, and tailored to project requirements.
See the system at scale
Explore the full pattern and make selections that fit your architectural application.
A full-scale view of the Fractal pattern - Discovery color way
A full-scale view of the Fractal pattern - Grounding color way
A detailed view of this color way and its changing density.
Precision Navigator
Make your unique selection from Love Good Color's Fractal pattern.
Explore the full pattern, choose a broad context area, refine the crop, and prepare a selection for direct download. Exclusive to trade.
Explore the Navigator